Experiential Design Team
IndustriesCorporate & Brand Events

Corporate & Brand Events

In a world where every brand competes for a shrinking window of attention, EDT builds activations that people remember, share, and talk about long after the event ends.

The Problem

Activations Are Forgettable. Immersive Experiences Are Not.

The modern corporate event faces a paradox: brands invest significantly in physical presence, yet the average attendee's memory of a brand activation fades within 48 hours. Booths look alike. Promotional items pile up. Attention — already fragmented across dozens of competing touchpoints — is gone before the event ends.

The brands that break through are the ones that give people something to do, something to feel, and something to share. That's the gap EDT was built to fill.

Average attention span at a trade show booth3–8 seconds
Brand recall 48h after a standard activationUnder 20%
Brand recall after an immersive experienceUp to 4× higher
Social posts generated per EDT activationOrganic amplification
How EDT Helps

Five Ways EDT Makes Corporate Events Unforgettable

01

AR Activations

QR-activated WebAR experiences deployable at any booth or event touchpoint. No app downloads. Works on any smartphone.

02

AI Holograms

Hoomans.ai — EDT's AI hologram platform. Deploy a digital spokesperson, product presenter, or AI character in a transparent display enclosure.

03

MimpiLab AI Photobooth

Malaysia's most-deployed AI photobooth. Generates personalised, branded AI portraits in seconds. 20–40 photos per hour per station.

04

Interactive Installations

Touch walls, motion-reactive LED displays, and spatial computing experiences that draw crowds and create content moments.

05

Virtual Production

ARVENA virtual production stages for product launches, press events, and live broadcasts with photorealistic LED wall environments.

06

Full Event Integration

EDT can serve as your full experiential design partner — from concept and creative direction through to on-site technical operation.

Make Your Next Event Impossible to Forget

Share your event brief with EDT. We'll respond within 24 hours with initial concepts and a proposal.